What works for big firms may fail in SMEs.

PwC shows that SMEs need simpler AI models to succeed [1]. Deloitte confirms that complexity kills AI value in small firms [2].

Research supports context-specific AI strategies [3].

If copied blindly:

• Costs explode

• Value drops

• Teams disengage

If tailored:

• Faster wins

• Lower risk

• Better fit

At Centralink, we design AI strategies that fit Dutch SMEs.

References
[1] PwC. (2025). AI in SMEs.
[2] Deloitte. (2025). Right sizing AI.
[3] Trocin, C., et al. (2024). AI adoption in SMEs. Information Systems Frontiers.